Have you ever been underneath the Bay in the middle of your BART commute and had your smart phone die? There you are, without a book or magazine, eyes darting around for something interesting to hold your gaze. That cute kid in the seat across from you provides a good focal point, but you don’t want to creep out the parents. You glance away and catch a young couple in a heated discussion, but don’t look for too long.
You start scanning the ads on the walls. Pretty soon you hear the voice of Don Draper wondering if anyone uses those QR codes or what the heck that unicorn riding a rainbow could possibly be advertising. We’ve all been there.
What if there was a clever, eye catching ad that reminded you that San Francisco Bay is more than just something to go around, over, or underneath? What if there was an ad to remind you of the natural treasure that surrounds you on all sides during your daily commute and makes our region one of the most desirable places in the world to live, work, and play? With your help, Save The Bay could win the chance to remind BART riders just how precious the Bay is.
This year, Save The Bay is a non-profit partner in BART’s Blue Sky Program, which allows the public to vote for their favorite local organization. The 3 local non-profits with the most votes win thousands of dollars worth of free advertising on BART trains and in BART stations! Plus, everyone who votes is entered to win a $500 Clipper Card. Imagine the impact if thousands of commuters see our ads and become supporters of our work to restore the Bay for future generations.